QR codes bring historical Russian district into the present :: Web media :: Publications
 
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от 07 May 2014
 

QR codes bring historical Russian district into the present

07 May 2014
Zaryadye Park in Moscow now features a room filled with quick response codes to be scanned

Zaryadye Park in Moscow now features a room filled with quick response codes to be scanned

Although the Zaryadye district in Moscow is among the most historical parts of the city, having been established in the 12th or the 13th century, this is now also the location of some very modern projects, which now include an entire showroom filled with QR codes that are to be used as information panels that can be scanned by smartphone and tablet users.

This inclusion of quick response codes is a part of a much larger project going on in the area.

Visitors are now able to access the showroom filled with QR codes that is dedicated to Moscow’s Zaryadye Park project. The showroom is shaped like a dome and its exhibition halls are all filled with thesesmartphone friendly barcodes that are meant to be used as information panels so that the visitors will be able to learn more about the project and how it will be progressing. The hall was officially opened by Sergei Sobyanin, the Mayor of Moscow.

The dome containing the QR codes is only a short walk away from the future park.

The location of the Zaryadye Park is to be a walking distance of only a few minutes from Red Square and the Kremlin. The actual name of the park is after the district, itself, and is located between the Moskva River and Varvarka Street. Translated, it means “the place behind the rows,” and was in reference to the rows of the market that were located next to Red Square.

The project for the creation of the park involved an international competition for its architectural landscape concept. The winner of that contest was named last year, in November. Now Citymakers, the Hargreaves Associates, and Diller Scofidio + Renfro are working together to create this space, which is expected to be completed at some point in 2017.

Construction on the park is expected to begin before the end of this year. The showroom filled with the QR codes is meant to be an important information source for people who would like to be able to learn more than the drawing of the future location is able to provide.




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